3Com / Palm Corporation

Feb 1996 - Dec  2000

Global Web Marketing & Strategy Manager

Santa Clara, CA

In 1997 3Com merged with US Robotics, allowing the company to launch the handheld industry with the first ground-breaking product in that arena: the Palm Pilot. Palm, Inc. was spun off in 2000, while 3Com continues to focus on its telecommunications hardware and services expertise.

As Senior Web Strategy Manager for 3Com/Palm's Global Marketing Group, I managed a team of web resources and over 42 corporate web sites. Responsible for the user interface, design and lead-and-awareness generation of these properties, I drove the migration of these sites into one standardized look and feel to drive economies of scale. This UI can still be seen on 3Com.com.

Responsibilities: Managed design, content, related maintenance and ERP integration for over 42 web properties across the 3Com/Palm Global Marketing organization including 3Com.com, PalmSource.com, PalmOS.com, online stores, e-learning sites, partner portals, campaign sites and more; wrote RFPs and defined requirements for site integration into global authentication, e-commerce, content management & personalization systems; formed  relationships and lines of communication across all levels of the organization to drive parallel-path efforts.  More >

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